Nearly 200 people from across the state tuned in Wednesday for a free digital marketing webinar for agribusiness owners looking for alternate ways to sell their products.
The webinar on June 17 was hosted by the UGA Small Business Development Center, the Department of Agriculture’s Georgia Grown program and UGA Cooperative Extension. The program was recorded and can be viewed at https://youtu.be/KiOsbRLSquQ.
Agriculture-related businesses from across the state have had trouble getting their fresh produce, meat and seafood to market during the pandemic.
The webinar introduced participants to ecommerce, best practices for social and email marketing, and suggestions for packaging products for shipping.
“We provided good takeaways on ways to market their business online,” said Bill Boone, SBDC entrepreneur outreach specialist. “If they need additional help or resources to implement the techniques covered in the class, the SBDC is available to assist.”
Georgia Grown helps agribusiness thrive by bringing producers, processors, suppliers, distributors, retailers and agritourism together to increase their exposure to customers suppliers and partners through an online searchable database. Find out more at https://georgiagrown.com/find-georgia-grown/
UGA Cooperative Extension has employees working in each of Georgia’s 159 counties.
WRITER
Kelly Simmons Public Service and Outreach Dir. of Communications
simmonsk@uga.edu • 706-769-2720
CONTACT
Bill Boone SBDC Entrepreneur Outreach Specialist
bboone@georgiasbdc.org • 706-542-2762
